To say we've been on a journey to offer clean, healthy roses would be an understatement. Not all roses are grown equally, and we've learned that over the years. As a founder who has to put 100% of my trust into our growing partners, I've had to navigate many challenges when it comes to choosing the right growers. When we decided to switch bare root growers last year, we spoke to several key people in the industry, and they all pointed us in the exact same direction of our new grower.
Growing bare root roses is no small feat; it involves tackling numerous logistical challenges and ensuring that the roses stay disease and virus-free for 2+ years in the field. I can't wait to share more videos with you about this in the upcoming days! For today, I want to highlight one incredible way our grower safeguards the roses: through solarization. This method demands significant time and resources, but it virtually guarantees that the roses cultivated in these solarized fields are harvested clear of any viruses or galls. Our grower is a trailblazer as the only bare root grower committed to this essential process for every crop. Even though it’s not required, their dedication speaks volumes to all of us passionate rose enthusiasts!
As both a founder and a fellow rose lover, I’m genuinely relieved and excited to know that the roses we are about to harvest and ship to you are absolutely pristine. Clean roots equal healthy, thriving roses! I feel incredibly optimistic as we dive into this bare root season, knowing our grower goes the extra mile for us all. Having witnessed their roses up close, I can already see the remarkable quality they offer compared to the past years. Get ready for an incredible bare root rose season ahead—I can’t wait to take you along on this exciting journey every step of the way!
